The Southwest Marketing Advisory Center

Located on the campus of Southwest Minnesota State University - Marshall, MN
OUR MISSION... To connect the demand for sound marketing strategies of America's rural heartland with the proven skills of our finest marketing majors.

SMAC in the news

SMAC Study Accepted by Legislative Coordinating Commission
The Southwest Marketing Advisory Center has had its business start-up study accepted

all news stories

Words from Dr. Rich

"The student employees leave here with work experience on their resumes. The degree will get them the job but what they know lets them keep the job"

Current Projects

SMAC is currently conducting projects involving marketing research, corodinating and implementing directed marketing plans and much more for a vairety of clients. For a list of current and previous SMAC clients, please refer to “The Clients” tab.


SMAC has previously completed the following for clients:

  • Attitude and Perception Studies
  • Strategic Marketing Plans
  • Phone surveys
  • Mail surveys
  • Secondary Research
  • Focus Groups
  • Public Relations and Mediation
  • Creation of Marketing Materials
    • Webpages
    • Logos
    • Advertisements
    • Brochures
  • Creation of Training Programs
  • Feasibility Studies

This list does not include all that the SMAC can do for you, if you would like to discuss a project that you have in mind, please contact us and we will work to find a solution.