Agricultural Communication and Leadership


The Agricultural Communications and Leadership degree prepares students to begin professional careers in industrial, governmental and consultant capacities as public relations specialists, agricultural journalists, sales representatives, marketing managers and social media coordinators. Because of the extensive and integrated nature of the curriculum, students in this program are prepared for a wide range of careers within agriculture, education and other relevant areas of society and the economy. Where You Belong!


The Ag industry surrounds the campus for many miles and is the heart of the regional economy offering students an ideal setting to pursue a career in agriculture. Vibrant relationships with industry provide critical support for SMSU Ag programs in many ways including scholarships and sharing expertise through volunteerism. Across campus SMSU students, faculty, staff and administration create a warm atmosphere “Where You Belong!”

Agricultural Communication and Leadership

SCHOLARSHIPS offers an array of academic scholarships thanks to the generosity of SMSU Alumni, SMSU Farm Seminar donors, our regional Ag partners and SMSU faculty. Prospective Ag students benefit from ag related scholarships as they enter into their course of study at SMSU. Additionally, there are many scholarships for returning students as well. For more information regarding scholarships available to prospective Ag students email

Majors & Minors


Any SMSU student can join the SMSU Ag Club and/or the Post-Secondary Agricultural Student Organization (PAS). The Ag Club is among the most active on campus meeting weekly to learn from agricultural professionals and alumni as guest speakers. The Ag Club plans and takes annual trips to different locations in the Midwest. Past cities visited include Chicago, Minneapolis, St.Paul, Kansas City, Milwaukee, Grand Island, Omaha, Denver and Boise. Also, an annual banquet to honor graduating seniors, scholarship award winners, alumni and rural leaders is hosted by the SMSU Ag Club. Other activities include SMSU’s Ag Bowl, AgCareer Fair, SMSU Homecoming Parade, skeet-shooting and golfing. The student community at SMSU is large enough to offer diversity but small enough to feel like family.

Clubs & Organizations

SMSU students who are active in clubs and organizations build social connections, learn essential life skills and enrich the value of their college experience. SMSU is proud to offer over 100 clubs and organizations! Below are opportunities worth consideration for any student who wants to build their network and expand their agricultural knowledge.

  • SMSU Ag Club Learn from industry professionals at most meetings, take advantage of regional travel opportunities and participate in social outings all of which help students expand their agricultural horizons.
  • Ag House Students interested in agriculture can live with others on campus that share their passion for agriculture and engage in experiential learning opportunities.
  • Post-Secondary Agricultural Student Organization Opportunity to improve and expand agricultural skills through state and national competitions.


SMSU’s Agricultural Communications and Leadership program opens up doors for rewarding careers in industrial, governmental and consultant capacities as public relations specialists, agricultural journalists, sales representatives, marketing managers and social media coordinators. SMSU offers unique hands-on opportunities working in conjunction with the Communication Studies program at SMSU allowing students to work with state of the art technology to create digital content. Graduate with a comprehensive portfolio proving your messaging abilities using a variety of cutting edge mediums.

Contact Information

Agricultural Communication and Leadership - Office

Office of Agricultural Communication and Leadership
CH 129
Southwest Minnesota State University
1501 State Street * Marshall, MN 56258

Academic Commons

The Academic Commons is a study center located in IL 224. Students are invited to study, meet friends, and seek assistance with coursework.

Our Mission is to create enhanced opportunities for learning by bringing an array of student academic support services together in a central, visible, and academically-identified location to facilitate seamless access to services for SMSU students and education resources for the wider community.


  • Complete Application
  • $20 Non-refundable Application Fee
  • Official High School Transcript(s)
  • ACT or SAT Test Scores

Schedule Your Visit Today!


  • Rank in the upper half of graduating class
  • or
  • Score a composite of 21 or above on the ACT or 990 on the SAT

Last Modified: 9/11/18 11:31 AM